Traverse through a landscape where realism meets surrealism and inflate to life with the Spring/Summer 2024 Collection.

The collaborative campaign, “Take The Time To Smile®” inspires a sense of nostalgia, and aims to bring back cherished memories of happiness in an era of shared dreams and laughter found in the unity of friendship.

Journeys into a world where the horizon promises infinite opportunities while the collection leads the way down the path of self-discovery.

The ultimate balance between style and quality, celebrate 135 years of Braun Büffel history with these exclusive timepieces and a limited edition Lee Zii Jia signature box.

Let's stand united for gender equality, recognizing and amplifying the inspiring stories of women everywhere. Indulge in a beautiful bag that not only enhances your style but also symbolizes your commitment to equality and the celebration of women's achievements.